Marketing management : an international perspective /
edited by Kamran Kashani, Domonique Turpin
- 1st ed.
- Hampshire : Macmillan Business, 1999.
- xvii,487p. : ill
- International marketing series .
Business
033375008X :
Marketing management
Marketing decision; International marketing; Global strategy
658.8
Business
033375008X :
Marketing management
Marketing decision; International marketing; Global strategy
658.8