Reedy, Joel
Electronic marketing : integration electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman - 1st ed. - Fort Worth : Harcourt Brace College Publishers, 2000. - xxiv,466p. : ill - The Dryden Press series in marketing .
Business
0030211077 :
Electronic marketing
Electronic commerce; Online marketing; Internet; Data management; International marketing
658.800285
Electronic marketing : integration electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman - 1st ed. - Fort Worth : Harcourt Brace College Publishers, 2000. - xxiv,466p. : ill - The Dryden Press series in marketing .
Business
0030211077 :
Electronic marketing
Electronic commerce; Online marketing; Internet; Data management; International marketing
658.800285