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Schiffman, Leon G.

Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk - 6th - New Delhi : Prentice-Hall of India, 2001. - xv,672p. : ill

Business

ISBN: 8120312880 :

Subjects--Topical Terms:
Consumer bahavior
Consumer research

Dewey Class. No.: 658.8342

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