Kotler, Philip
Principles of marketing / Philip Kotler, Gary Armstrong - 9th - New Delhi : Prentice-Hall of India, 2001. - xxxi,785+p. : ill
Business
8120318390 :
Marketing
Marketing process; Marketing opportunities; Marketing strategies; Marketing mix; Managing marketing
658.8
Principles of marketing / Philip Kotler, Gary Armstrong - 9th - New Delhi : Prentice-Hall of India, 2001. - xxxi,785+p. : ill
Business
8120318390 :
Marketing
Marketing process; Marketing opportunities; Marketing strategies; Marketing mix; Managing marketing
658.8