CIU Library and Learning Resources Centre (LLRC)

Dibb, Sally

The marketing planning workbook : effective marketing for marketing managers / Sally Dibb, Lyndon Simkin, John Bradley - 1st ed. - London : Routledge, 1996. - xxx,224p. : ill

Business

2003-04-21

0415118913 : Tk.1519.05


Marketing-Planning
Marketing environment; Marketing strategy

658.802
@CIU Library and Learning Resources Centre (LLRC)
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