Yeshin, Tony
Marketing communications strategy 1996-1997 / Tony Yeshin - 1st ed. - Oxford : Butterworth / Heinemann, 1996. - vi,262p. : ill - The marketing series .
Business
0750629061
Marketing communication
Marketing strategy; Market research; Public relations
658.802
Marketing communications strategy 1996-1997 / Tony Yeshin - 1st ed. - Oxford : Butterworth / Heinemann, 1996. - vi,262p. : ill - The marketing series .
Business
0750629061
Marketing communication
Marketing strategy; Market research; Public relations
658.802