CIU Library and Learning Resources Centre (LLRC)

Solomon, Michael R.

Consumer behavior : buying, having, and being / Michael R. Solomon - 5th - New Delhi : Pearson Education, 2002. - xiii,549p. : ill - Prentice-Hall international series in marketing . - Prentice-Hall international series in marketing .

Business

2004-08-23

8178088185 : Tk.442.50


Consumer behavior
Subcultures; Consumer culture

658.8342
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