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CIU Library and Learning Resources Centre (LLRC)

Farese, Lois Schneider

Marketing essentials / Lois Schneider Farese, Grady Kimbrell, Carl A. Woloszyk - 2nd - New York : Glencoe / Mc Graw-Hill, 1997. - xx,620p. : ill

Business

2004-11-23

0026406012


Marketing
Basic marketing; Domestic marketplace; Global marketplace; Selling; Sales proces; Retail sales; Advertising media

658.8
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