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CIU Library and Learning Resources Centre (LLRC)

Murphy, Dallas

The fast forward MBA in marketing / Dallas Murphy - 1st ed. - New York : John Wiley, 1997. - x,278p. : ill - The fast forward MBA series . - The fast forward MBA series .

Business

2005-06-28

0471166162


Marketing - Handbook
MBA; Promotion; Action marketing

658.8
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