Dolan, Robert J.
Marketing management : text and cases / Robert J. Dolan - 1st ed. - Boston : McGraw-Hill /Irwin , 2002. - ix,498p. : ill - McGraw-Hill / Irwin series in marketing . - McGraw-Hill / Irwin series in marketing .
Business
2005-10-30
007249980X
Marketing management
658.8
Marketing management : text and cases / Robert J. Dolan - 1st ed. - Boston : McGraw-Hill /Irwin , 2002. - ix,498p. : ill - McGraw-Hill / Irwin series in marketing . - McGraw-Hill / Irwin series in marketing .
Business
2005-10-30
007249980X
Marketing management
658.8