Zikmund, William G.
Business Research Methods / William G. Zikmund - 7th ed. - Australia : Thomson, 2003. - xix,748p. : illus.,figs.,tables
Business
8131500292 :
Business research methods
Business research; Information systems; Knowledge management; Research process; Research methods; Sampling; Observation metods; Attitude measurement; Questionnaire design; Data analysis
658.0072
Business Research Methods / William G. Zikmund - 7th ed. - Australia : Thomson, 2003. - xix,748p. : illus.,figs.,tables
Business
8131500292 :
Business research methods
Business research; Information systems; Knowledge management; Research process; Research methods; Sampling; Observation metods; Attitude measurement; Questionnaire design; Data analysis
658.0072