Kotler,, Philip
Principles of Marketing: a south asian prespective / Philip Kotler,, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ul Haque - 13 th Ed. - Delhi : Pearson, 2010. - xix,514p. : ills., pics., tabs.,figs.., graphs.,
Business
8131731017 :
Marketing Principles
Marketing Process; Market Place; Extending Market; Customer Relationship; Company Strategy; Marketing Strategy; Marketing Environment; Marketing Information; Sales Promotion; Customer Value; Retailing; Wholeselling; Online Marketing; Global Marketing
658.8001
Principles of Marketing: a south asian prespective / Philip Kotler,, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ul Haque - 13 th Ed. - Delhi : Pearson, 2010. - xix,514p. : ills., pics., tabs.,figs.., graphs.,
Business
8131731017 :
Marketing Principles
Marketing Process; Market Place; Extending Market; Customer Relationship; Company Strategy; Marketing Strategy; Marketing Environment; Marketing Information; Sales Promotion; Customer Value; Retailing; Wholeselling; Online Marketing; Global Marketing
658.8001