Stanton, William J.
Instructor's manual to accompany fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker - 10th - New York : McGraw-Hill, 1994. - v,667p.
Business
2000-08-15
0070610169 : Tk.720
Marketing
Marketing-Instructor's manual; Marketing environment; Strategic planning; Forecasting; Marketing research; Market strategy; Consumer behavior; Business market; Product; Price; Retailing; Wholesaling; Personal selling; Sales management; Advertising; Sales promotion; International marketing
658.80076
Instructor's manual to accompany fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker - 10th - New York : McGraw-Hill, 1994. - v,667p.
Business
2000-08-15
0070610169 : Tk.720
Marketing
Marketing-Instructor's manual; Marketing environment; Strategic planning; Forecasting; Marketing research; Market strategy; Consumer behavior; Business market; Product; Price; Retailing; Wholesaling; Personal selling; Sales management; Advertising; Sales promotion; International marketing
658.80076