CIU Library and Learning Resources Centre (LLRC)

Anderson, Rolph E.

Professional sales management / Rolph E. Anderson, Joseph F. Hair, Alan J. Bush - 2nd - New York : McGraw-Hill, 1992. - xviii,653p. : ill - McGraw-Hill series in marketing .

Business

0070016860 :


Sales management
Marketing management; Sales force; Selling; Sales planning; Budgeting; Compensation; Costs; Profitability

658.81
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