CIU Library and Learning Resources Centre (LLRC)

Still, Richard R.

Sales management : decisions, strategies, and cases / Richard R. Still, Edward W. Cundiff, Norman A.P. Govoni - 5th - New Delhi : Prentice-Hall of India, 1999. - xvi,638p. : ill

Business

8120305671 :


Sales management
Personal selling; Marketing strategy; Salesmanship; Marketing policy; Sales organization; Sales force management; Sales budget; Sales control; Cost analysis; International sales management

658.8100722
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