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Koschnick, Wolfgang J.

Dictionary of social and market research / Wolfgang J. Koschnick - 1st ed. - New York : John Wiley, 1996. - vii,416p. : ill

Business

ISBN: 0470237333

Subjects--Topical Terms:
Market research
Social research; Marketing research-Dictionaries; Social sciences

Dewey Class. No.: 658.8303

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