| 000 -LEADER |
|---|
| fixed length control field |
00811nam a2200193 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
0471644099 : |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.812 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Customer relationship management : a strategic imperative in the world of e-business / |
| Statement of responsibility, etc |
edited by Stanley A. Brown |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Toronto : |
| Name of publisher |
John Wiley, |
| Year of publication |
2000. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
xxviii,345p. : |
| Other physical details |
ill |
| 520 0# - SUMMARY, ETC. |
|---|
| Summary, etc |
Business |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Customer relations |
| 650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Market intelligent enterprises; Mass customization; Customer strategy; Product strategy; New products; Channel management; Infrastructure strategy; Customer relations management strategy; Knowledge management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
CIU Library |