000 -LEADER |
fixed length control field |
00663nam a2200217 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
8185502692 : |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8342 |
100 1# - MAIN ENTRY--AUTHOR NAME |
Personal name |
Hoyer, Wayne D. |
245 00 - TITLE STATEMENT |
Title |
Consumer behavior / |
Statement of responsibility, etc |
Wayne D. Hoyer, Deborah J. Maclnnis |
250 ## - EDITION STATEMENT |
Edition statement |
1st ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
Boston : |
Name of publisher |
Houghton Mifflin Company, |
Year of publication |
1999. |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
xxviii,675p. : |
Other physical details |
ill |
520 0# - SUMMARY, ETC. |
Summary, etc |
Business |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Consumer behavior |
650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Consumer's culture; Consumer welfare |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Maclnnis, Deborah J. |