000 -LEADER |
fixed length control field |
00727nam a2200217 a 4500 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.848 |
100 1# - MAIN ENTRY--AUTHOR NAME |
Personal name |
Terpstra, Vern |
245 00 - TITLE STATEMENT |
Title |
International marketing / |
Statement of responsibility, etc |
Vern Terpstra, Ravi Sarathy |
250 ## - EDITION STATEMENT |
Edition statement |
8th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
Delhi : |
Name of publisher |
Harcourt College Publishers |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
xxv,753p. : |
Other physical details |
ill |
520 0# - SUMMARY, ETC. |
Summary, etc |
Business |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
International marketing |
650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
International marketing management; Economic environment; World economy; Global market |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Sarathy, Ravi |