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Consumers / (Record no. 2840)

000 -LEADER
fixed length control field	00780nam a2200253 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	0071214267 :
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8342
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name	Arnould, Eric
245 00 - TITLE STATEMENT
Title	Consumers /
Statement of responsibility, etc	Eric Arnould, Linda Price, George Zinkhan
250 ## - EDITION STATEMENT
Edition statement	2nd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication	Boston :
Name of publisher	McGraw-Hill / Irwin,
Year of publication	2004.
300 ## - PHYSICAL DESCRIPTION
Number of Pages	xxv,845+p. :
Other physical details	ill
490 1# - SERIES STATEMENT
Series statement	McGraw-Hill / Irwin series in marketing
520 0# - SUMMARY, ETC.
Summary, etc	Business
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term	Consumers
650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term	Consumer behavior; Consumer innovation
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Price, Linda
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Zinkhan, George
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	CIU Library

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Permanent Location	Current Location	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Full call number	Accession Number	Copy number	Price effective from	Koha item type
				CIU Library	CIU Library	General Stacks	2004-02-05	Karim international	1817.00	658.8342 A765c 2004	004735	1	2004-02-05	CIU Library
				CIU Library	CIU Library	General Stacks	2011-04-21	Karim international	0.00	658.8342 A765c	004784	2	2015-09-07	CIU Library

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