| 000 -LEADER |
|---|
| fixed length control field |
00875pam a22002294a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
074944651x (alk. paper) |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.2 |
| 100 1# - MAIN ENTRY--AUTHOR NAME |
|---|
| Personal name |
Haywood, Roger, |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Corporate reputation, the brand & the bottom line : |
| Sub Title |
Powerful proven communication strategies for maximizing value / |
| Statement of responsibility, etc |
Roger Haywood. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
London ; |
| -- |
Sterling, VA : |
| Name of publisher |
Kogan Page, |
| Year of publication |
c2006. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
xvi, 320 p. ; |
| Other physical details |
ills.; |
| Accompanying material |
23 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
"The Chartered Institute of Marketing." |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Previous ed. published as: Manage your reputation. London : Kogan Page, c2002. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Public relations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Corporate image. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Organizational effectiveness. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Haywood, Roger, |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
http://www.loc.gov/catdir/toc/ecip0510/2005009330.html |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
CIU Library |