000 -LEADER |
fixed length control field |
00857nam a2200253 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0070016860 : |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.81 |
100 1# - MAIN ENTRY--AUTHOR NAME |
Personal name |
Anderson, Rolph E. |
245 00 - TITLE STATEMENT |
Title |
Professional sales management / |
Statement of responsibility, etc |
Rolph E. Anderson, Joseph F. Hair, Alan J. Bush |
250 ## - EDITION STATEMENT |
Edition statement |
2nd |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
New York : |
Name of publisher |
McGraw-Hill, |
Year of publication |
1992. |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
xviii,653p. : |
Other physical details |
ill |
490 1# - SERIES STATEMENT |
Series statement |
McGraw-Hill series in marketing |
520 0# - SUMMARY, ETC. |
Summary, etc |
Business |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Sales management |
650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Marketing management; Sales force; Selling; Sales planning; Budgeting; Compensation; Costs; Profitability |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Hair, Joseph F. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Bush, Alan J. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
CIU Library |