000 -LEADER |
fixed length control field |
00897nam a2200229 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
8120305671 : |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8100722 |
100 1# - MAIN ENTRY--AUTHOR NAME |
Personal name |
Still, Richard R. |
245 00 - TITLE STATEMENT |
Title |
Sales management : decisions, strategies, and cases / |
Statement of responsibility, etc |
Richard R. Still, Edward W. Cundiff, Norman A.P. Govoni |
250 ## - EDITION STATEMENT |
Edition statement |
5th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
New Delhi : |
Name of publisher |
Prentice-Hall of India, |
Year of publication |
1999. |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
xvi,638p. : |
Other physical details |
ill |
520 0# - SUMMARY, ETC. |
Summary, etc |
Business |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Sales management |
650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Personal selling; Marketing strategy; Salesmanship; Marketing policy; Sales organization; Sales force management; Sales budget; Sales control; Cost analysis; International sales management |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Cundiff, Edward W. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Govoni, Norman A.P. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
CIU Library |