Normal view
MARC view
Entry Topical Term
001 - CONTROL NUMBER
- control field: 15232
003 - CONTROL NUMBER IDENTIFIER
- control field: OSt
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20240813130338.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 240813|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: OSt
- Transcribing agency: OSt
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Marketing strategy; Market surveys; Decision process; Marketing practice; Society
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (OSt)627: Hawkins, del I. 15230, Consumer behavior : implications for marketing strategy /, 1995.