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CIU Library and Learning Resources Centre (LLRC)

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Manufacturing; Strategic marketing; Marketing design; Logistics design; Planning; Negotiation; Channel management (Topical Term)

Number of records used in: 1
Preferred form: Manufacturing; Strategic marketing; Marketing design; Logistics design; Planning; Negotiation; Channel management

Machine generated authority record.

Work cat.: (OSt)2358: Bowersox, Donald J. 18188, Strategic marketing channel management /, 1992.

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