Normal view
MARC view
Marketing Process; Market Place; Extending Market; Customer Relationship; Company Strategy; Marketing Strategy; Marketing Environment; Marketing Information; Sales Promotion; Customer Value; Retailing; Wholeselling; Online Marketing; Global Marketing (Topical Term)
Machine generated authority record.
Work cat.: (OSt)4662: Kotler,, Philip 280, Principles of Marketing: a south asian prespective /, 2010.