Normal view
MARC view
Entry Topical Term
001 - CONTROL NUMBER
- control field: 980
003 - CONTROL NUMBER IDENTIFIER
- control field: OSt
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20151026153944.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 151026|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: OSt
- Transcribing agency: OSt
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Marketing Process; Market Place; Extending Market; Customer Relationship; Company Strategy; Marketing Strategy; Marketing Environment; Marketing Information; Sales Promotion; Customer Value; Retailing; Wholeselling; Online Marketing; Global Marketing
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (OSt)4662: Kotler,, Philip 280, Principles of Marketing: a south asian prespective /, 2010.