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Principles of services marketing / Adrian Palmer

By: Palmer, Adrian.
Material type: materialTypeLabelBookSeries: Publisher: London : McGraw-Hill, 2001Edition: 3rd.Description: xvi,516p. : ill.ISBN: 0071189769 :.Subject(s): Services marketing | Service quality; Marketing information systems; Relationship marketing; Internal marketing; International marketing; Service promotionDDC classification: 658.8 Subject: Business
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Item type Current location Call number Copy number Status Notes Date due
CIU Library General Stacks 658.8 P173p (Browse shelf) 1 Available
CIU Library General Stacks 658.8 P173p (Browse shelf) 2 Lost Lost in 2017 and Write-Off Proposal approved by Hon'ble VC Sir in 7th LLRC Committee Meeting held on 15th July, 2019
CIU Library General Stacks 658.8 P173p (Browse shelf) 3 Checked out 06/03/2016
CIU Library General Stacks 658.8 P173p (Browse shelf) 4 Available

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