Positioning : the battle for your mind / Al Ries, Jack Trout
By: Ries, Al.
Contributor(s): Trout, Jack.
Material type: BookSeries: McGraw-Hill management series: Publisher: New York : McGraw-Hill, 1986Edition: 1st ed.Description: x,213p. : ill.ISBN: 0071002731 :.Subject(s): Positioning | AdvertisingDDC classification: 659.1 Subject: BusinessItem type | Current location | Call number | Copy number | Status | Date due |
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CIU Library | General Stacks | 659.1 R559p (Browse shelf) | 1 | Available |
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659.1 M854a 2016 Advertising & IMC : Principles and Practice / | 659.1 N218a Advertising management / | 659.1 O35a Advertising / | 659.1 R559p Positioning : the battle for your mind / | 659.1 R835a Advertising communications and promotion management / | 659.1 R835a Advertising communications and promotion management / | 659.1 R961k Kleppner's advertising procedure / |
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2002-06-05
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