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Brands : visions and values / edited by John Goodchild, Clive Callow

Contributor(s): Callow, Clive, ed.

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BookPublisher: Chichester : John Wiley, 2001Edition: 1st ed.Description: ix,161p. : ill.ISBN: 0471497428 :.Subject(s): Brands | Valuation; Internet brandingDDC classification: 658.827 Subject: Business

List(s) this item appears in: Brand Management

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Item type	Current location	Call number	Copy number	Status	Date due
CIU Library	General Stacks	658.827 B817 (Browse shelf)	1	Available

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