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Product design and test marketing of information products / services / Abhinandan K. Jain, B.H. Jajoo, Ashok Jambhekar, T.P. Rama Rao

By: Jain, Abhinandan K.
Contributor(s): Jajoo, B.H | Jambhekar, Ashok | Rao, T.P. Rama.
Material type: materialTypeLabelBookPublisher: New Delhi : Oxford and IBH Publishing, 1999Edition: 1st ed.Description: xxv,138p. : ill.ISBN: 8120413504 :.Subject(s): Product design | Test marketing; <Client management systemsDDC classification: 658.5 Subject: Business
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