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Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi

By: Marconi, Joe.
Material type: materialTypeLabelBookPublisher: Chicago : McGraw -Hill, 2002Edition: 1st ed.Description: xiii,232p. : ill.ISBN: 0658014293.Subject(s): Reputation marketing | Corporate image; Corporations-Public relationsDDC classification: 659.285 Subject:
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