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Marketing research : an applied orientation / Naresh K. Malhotra

By: Malhotra, Naresh K.
Material type: materialTypeLabelBookPublisher: Delhi : Pearson Education (Singapore) , 2004Edition: 4th.Description: 741+p. : ill.ISBN: 8129702568 :.Subject(s): Marketing research | Research design; Sample design; Form design; QuestionnaireDDC classification: 658.83 Subject: Business
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Business

2005-08-11

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