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Marketing essentials / Lois Schneider Ferese, Grady Kimbrell, Carl A. Woloszyk

By: Ferese, Lois Schneider.
Contributor(s): Kimbrell, Grady | Woloszyk, Carl A.
Material type: materialTypeLabelBookPublisher: New York : Glencoe/McGraw-Hill, 2003Edition: 1st ed.Description: xxviii,772p. : ill.ISBN: 0078303974.Subject(s): Marketing | Global economies; Business; International marketing; International trade; Communication skills; Interpersonal skills; Management skills; Selling; Promotion; Distribution; Pricing; Marketing information management; Entrpreneurship; FinanceDDC classification: 658.8 Subject: Business
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Item type Current location Call number Copy number Status Date due
CIU Library General Stacks 658.8 F222m 2003 (Browse shelf) 1 Available
CIU Library General Stacks 658.8 F222m 2003 (Browse shelf) 2 Available

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