Marketing : creating value for customers / Gilbert A. Churchill, J. Paul Peter
By: Churchill, Gilbert A
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Contributor(s): Peter, J. Paul.
Material type: 
BookPublisher: Burr Ridge, Illinois : Irwin, 1995Edition: 1st ed.Description: xxxii,703p. : ill.ISBN: 0256125392.Subject(s): Marketing | Consumers; Markets; Product development; Product management; Pricing; Distribution; Marketing communicationsDDC classification: 658.8 Subject: Business
| Item type | Current location | Call number | Copy number | Status | Date due |
|---|---|---|---|---|---|
| CIU Library | General Stacks | 658.8 C563m 1995 (Browse shelf) | 1 | Available | |
| CIU Library | General Stacks | 658.8 C563m 1995 (Browse shelf) | 2 | Available | |
| CIU Library | General Stacks | 658.8 C563m 1995 (Browse shelf) | 3 | Available |
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| 658.8 C552p 2022 Principles of Marketing: Practices and Applications in Bangladesh / | 658.8 C552p 2022 Principles of Marketing: Practices and Applications in Bangladesh / | 658.8 C563m 1995 Marketing : creating value for customers / | 658.8 C563m 1995 Marketing : creating value for customers / | 658.8 C563m 1995 Marketing : creating value for customers / | 658.8 C998m 2000 Marketing : best practices / | 658.8 D151b 1995 Basic marketing management / |
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