International marketing / Philip R. Cateora, John L. Graham
By: Cateora, Philip R.
Contributor(s): Graham, John L.
Material type: BookSeries: Publisher: Boston : Irwin/McGraw-Hill, 1999Edition: 10th.Description: xxv,721p. : ill.ISBN: 0256259828 :.Subject(s): International marketing | Export marketing; International business; Global markets; Marketing strategyDDC classification: 658.848 Subject: BusinessItem type | Current location | Call number | Copy number | Status | Date due |
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CIU Library | General Stacks | 658.848 C357i 1999 (Browse shelf) | 1 | Available | |
CIU Library | General Stacks | 658.848 C357i 1999 (Browse shelf) | 2 | Available |
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658.84 R755m 1998 Managing channels of distribution : the marketing executive's complete guide / | 658.84 S877s Successful direct marketing methods / | 658.848 A326i 2002 International marketing and export management / | 658.848 C357i 1999 International marketing / | 658.848 C357i 1999 International marketing / | 658.848 C976s 1999 A short course in interantional marketing : approaching and penetrating the global market place / | 658.848 C998i 1998 International marketing / |
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