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Principles of marketing / Philip Kotler, Gary Armstrong

By: Kotler, Philip.
Contributor(s): Armstrong, Gary.
Material type: materialTypeLabelBookPublisher: New Delhi : Prentice-Hall of India, 1999Edition: 8th.Description: xvii,635p. : ill CCD00001 : CCD00002 : CCD00016 : CCD00028 -- CCD00034.ISBN: 8120314905 :.Subject(s): Marketing | Marketing process; Strategic planning; Global marketing; Marketing research; Consumer market; Consumer behavior; Business market; Product; Pricing; Logistics management; Wholesaling; Marketing communication; Advertising; Sales promotion; Personal selling; Sales management; Direct marketingDDC classification: 658.8001 Subject: Business
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Item type Current location Call number Copy number Status Date due
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 1 Checked out 17/10/2024
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 2 Available
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 3 Available
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 4 Available
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 5 Available
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 6 Available
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 7 Available
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 8 Available
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 9 Checked out 17/10/2024
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 10 Available
CIU Library General Stacks 658.8001 K87p 1999 (Browse shelf) 11 Available

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