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Infopartnering : the ultimaate strategy for achieving efficient consumer response / Andre Martin

By: Martin, Andre.
Material type: materialTypeLabelBookSeries: Publisher: New York : John Wiley, 1994Edition: 1st ed.Description: xxiv,212p. : ill.ISBN: 0471131954.Subject(s): Consumer | Consumer behavior; BusinessDDC classification: 658.8343 Subject: Business
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