Services marketing : integrating customer focus across the firm /
By: Zeithmal, Valarie A.: Mary Jo Bitner : Dwayne D. Gremler : Ajay Pandit
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Material type: 
BookPublisher: New Delhi : Tata McGraw-Hill Publishing, 2019Edition: 7th ed.Description: xxxvi, 582p. : ill 27 cm.ISBN: 9789353160777.Subject(s): Services marketing | Customer relationships; Service recoveryDDC classification: 658.8 Z48s 2021 Subject: Business
| Item type | Current location | Call number | Copy number | Status | Date due |
|---|---|---|---|---|---|
| CIU Library | General Stacks | 658.8 Z48s 2021 (Browse shelf) | 1 | Available | |
| CIU Library | General Stacks | 658.8 Z48s 2021 (Browse shelf) | 2 | Available | |
| CIU Library | General Stacks | 658.8 Z48s 2021 (Browse shelf) | 3 | Available |
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| 658.8 Z48s 2003 Services marketing : integrating customer focus across the firm / | 658.8 Z48s 2021 Services marketing : integrating customer focus across the firm / | 658.8 Z48s 2021 Services marketing : integrating customer focus across the firm / | 658.8 Z48s 2021 Services marketing : integrating customer focus across the firm / | 658.8001 K81p 2021 Principles of marketing / | 658.8001 K81p 2021 Principles of marketing / | 658.8001 K81p 2021 Principles of marketing / |
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