The asian marketing casebook / Noel Capon, Wilfried R. Vanhonacker
By: Capon, Noel
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Contributor(s): Vanhonacker, Wilfried R.
Material type: 
BookPublisher: Singapore : Prentice Hall, 1999Edition: 1st ed.Description: xxvi,958p. : ill.ISBN: 0137955502 :.Subject(s): Marketing | Marketing-CasesDDC classification: 658.83950722 Subject: Business
| Item type | Current location | Call number | Copy number | Status | Date due |
|---|---|---|---|---|---|
| CIU Library | General Stacks | 658.83950722 C246a 1999 (Browse shelf) | 1 | Available |
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| 658.8343 B395a Accounting for tastes / | 658.8343 K17n 2004 The New Strategic Brand Management : | 658.8343 M379i 1994 Infopartnering : the ultimaate strategy for achieving efficient consumer response / | 658.83950722 C246a 1999 The asian marketing casebook / | 658.84 A258i Internet business models and strategies : text and cases / | 658.84 A258i Internet business models and strategies : text and cases / | 658.84 B583c 2000 Cybermarketing : how to use the internet to market your goods and services / |
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