CIU Library and Learning Resources Centre (LLRC)

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61. A short course in international business culture / Charles Mitchell

by Mitchell, Charles.

Edition: 1st ed.Material type: book Book Publisher: California : World Trade Press, 2000Availability: Items available for loan: [Call number: 658.049 M681s 2000] (1).

62. A short course in interantional marketing : approaching and penetrating the global market place / Jeffrey Edmund Curry

by Curry, Jeffrey Edmund.

Edition: 1st ed.Material type: book Book Publisher: California : World Trade Press, 1999Availability: Items available for loan: [Call number: 658.848 C976s 1999] (1).

63. Services martketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner

by Zeithaml, Valarie A | Bitner, Mary Jo.

Edition: 2ndMaterial type: book Book Publisher: New Delhi : Tata/McGraw-Hill, 2001Availability: No items available Lost (1).

64. Services marketing : people, technology, strategy / Christopher Lovelock

by Lovelock, Christopher.

Edition: 4thMaterial type: book Book Publisher: Delhi : Addison Wesley Longman, 2001Availability: Items available for loan: [Call number: 658.8 L899s 2001] (3).

65. Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner

by Zeithaml, Valarie A | Bitner, Mary Jo.

Edition: 2ndMaterial type: book Book Publisher: Boston : Irwin/McGraw-Hill, 2000Availability: No items available Checked out (2).

66. Services marketing : integrating customer focus across the firm / Valarie A. Zeithmal, Mary Jo Bitner

by Zeithmal, Valarie A | Bitner, Mary Jo.

Edition: 3rdMaterial type: book Book Publisher: New Delhi : Tata McGraw-Hill Publishing, 2003Availability: Items available for loan: [Call number: 658.8 Z48s 2003] (2).

67. Services marketing : integrating customer focus across the firm /

by Zeithmal, Valarie A.: Mary Jo Bitner : Dwayne D. Gremler : Ajay Pandit.

Edition: 7th ed. Material type: book Book Publisher: New Delhi : Tata McGraw-Hill Publishing, 2019Availability: Items available for loan: [Call number: 658.8 Z48s 2021] (3).

68. Services marketing / David L. Kurtz, Kenneth E. Clow

by Kurtz, David L | Clow, Kenneth E.

Edition: 1st ed.Material type: book Book Publisher: New York : John Wiley, 2002Availability: Items available for loan: [Call number: 658.8 K97s] (3).

69. Services marketing / Helen Woodruffe

by Woodruffe, Helen.

Edition: 1st ed.Material type: book Book Publisher: Delhi : McMillan, 1992Availability: Items available for loan: [Call number: 658.8 W893s] (1).

70. Services management and marketing : a customer relationship management approach / Christian Gronroos

by Gronroos, Christian.

Edition: 2ndMaterial type: book Book Publisher: Chichester : John Wiley, 2000Availability: Items available for loan: [Call number: 658.8 G876s 2000] (3).

71. Securiy analysis and portfolio management / S. Kevin

by Kevin, S.

Edition: 1st ed.Material type: book Book Publisher: New Delhi : Prentice Hall of India, 2006Availability: Items available for loan: [Call number: 332.6 K518s 2006] (1).

72. Security analysis and portfolio management / Donald E. Fischer, Ronald J. Jordan

by Fischer, Donald E | Jordan, Ronald J.

Edition: 6thMaterial type: book Book Publisher: Delhi : Pearson Education (Singapore), 1995Availability: Items available for loan: [Call number: 332.6 F529s] (1).

73. Sales management : decisions, strategies, and cases / Richard R. Still, Edward W. Cundiff, Norman A.P. Govoni

by Still, Richard R | Cundiff, Edward W | Govoni, Norman A.P.

Edition: 5thMaterial type: book Book Publisher: New Delhi : Prentice-Hall of India, 1999Availability: Items available for loan: [Call number: 658.8100722 S857s 1999] (1). Checked out (1).

74. Sales force management / Gilbert A. Churchill, Neil M. Ford, Orville C. Walker

by Churchill, Gilbert A | Ford, Neil M | Walker, Orville C.

Edition: 5thMaterial type: book Book Publisher: Chicago : Irwin, 1997Availability: Items available for loan: [Call number: 658.81 C563s 1997] (5).

75. Rural infrastructure strategy study : Bangladesh

Edition: 1st ed.Material type: book Book Publisher: Dhaka : University Press Limited, 1996Availability: Items available for loan: [Call number: 307.72095492 W927r 1996] (1).
Lists:

76. Risk management and insurance / C.Arthur Williams, Michael L. Smith, Peter C. Young

by Williams, C.Arthur | Smith, Michael L | Young, Peter C.

Edition: 8thMaterial type: book Book Publisher: Boston : McGraw-Hill / Irwin, 1998Availability: Items available for loan: [Call number: 658.155 W721r 1998] (1).

77. Retail marketing management / David Gilbert.

by Gilbert, David.

Edition: 2nd ed.Material type: book Book Publisher: New Delhi : Pearson Education, 2003Availability: Items available for loan: [Call number: 658.87 G464r 2003] (1). Lost (1).

78. Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi

by Marconi, Joe.

Edition: 1st ed.Material type: book Book Publisher: Chicago : McGraw -Hill, 2002Availability: Items available for loan: [Call number: 659.285 M321r] (1).

79. Relentless : the Japanese way of marketing / Johny K. Johansson, Ikujiro Nonaka

by Johansson, Johny K | Nonaka, Ikujiro.

Edition: 1st ed.Material type: book Book Publisher: Oxford : Butterworth / Heinemann, 1996Availability: Items available for loan: [Call number: 658.800952 J65r 1996] (1).

80. The rediscovered Benjamin Graham : selected writings of the wall street legend / Janet Lowe

by Lowe, Janet.

Edition: 1st ed.Material type: book Book Publisher: New York : John Wiley, 1999Availability: Items available for loan: [Call number: 820.008 L913r 1999] (1).

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