CIU Library and Learning Resources Centre (LLRC)

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1. World of chemistry / Melvin D. Joesten, David O. Jojnston, Netterville, James L. Wood

by Joesten, Melvin D | Jojnston, David O | Netterville. ohn T | Wood, James L.

Edition: 1st ed.Material type: book Book Publisher: Philadelphia : Saunders College Publishing, 1991Availability: Items available for loan: [Call number: 540 J64W 1991] (1).

2. Wide angle vision : beat your competiton by focusing on fringe competitiors, lost customers, and rogue employees / Wayne Burkan

by Burkan, Wayne.

Edition: 1st ed.Material type: book Book Publisher: New York : John Wiley, 1996Availability: Items available for loan: [Call number: 658.8 B959w] (1).

3. What's in a name? : advertising and the concept of brands / John Philip Jones, Jan S. Slater

by Jones, John Philip | Slater, Jan S.

Edition: 2ndMaterial type: book Book Publisher: New Delhi : Prentice-Hall of India, 2003Availability: Items available for loan: [Call number: 658.827 J76w] (1).

4. What's in a brand : building brand equity through advertising / John Philip Jones

by Jones, John Philip.

Edition: 1st ed.Material type: book Book Publisher: New Delhi : Tata McGraw-Hill, 1998Availability: Items available for loan: [Call number: 659.1 J77w 1998] (1).

5. The theory of price / George J. Stigler

by Stigler, George J.

Edition: 4thMaterial type: book Book Publisher: New Delhi : Prentice-Hall of India , 1987Availability: Items available for loan: [Call number: 338.521 S856t] (1).

6. Study guide principles of microeconomics / David H. Papell, John Solow, Wm. Stewart Mounts

by Papell, David H | Solow, John | Mounts, Wm. Stewart.

Edition: 1st ed.Material type: book Book Publisher: Boston : Houghton Mifflin, 1995Availability: Items available for loan: [Call number: 338.5076 P214s] (2).

7. The structure of economics : a mathematicial analysis / Eugene Silberberg, Wing Suen

by Silberberg, Eugene | Suen, Wing.

Edition: 3rdMaterial type: book Book Publisher: Boston : Irwin / McGraw-Hill, 2001Availability: Items available for loan: [Call number: 330.0151 S582s] (1).

8. Strategic brand communication campaigns / Don E. Schultz, Beth E. Barnes

by Schultz, Don E | Barnes, Beth E.

Edition: 5thMaterial type: book Book Publisher: Lincolnwood, Ill. : NTC Business Books, 2001Availability: Items available for loan: [Call number: 658.802 S387s] (1).

9. Strategic advertising campaigns / Don E. Schultz, Beth E. Barnes

by Schultz, Don E | Barnes, Beth E.

Edition: 4thMaterial type: book Book Publisher: Lincolnwood, Ill. : NTC Business Books, 1995Availability: Items available for loan: [Call number: 659.113 S387s 1995] (1).

10. Public relations : the profession and the practice / Otis Baskin, Craig Aronoff, Dan Lattimore

by Baskin, Otis | Aronoff, Craig | Lattimore, Dan.

Edition: 4thMaterial type: book Book Publisher: Boston : McGraw-Hill, 1997Availability: Items available for loan: [Call number: 659.2 B315p] (1).

11. Principles of microeconomics / John B. Taylor

by Taylor, John B.

Edition: 1st ed.Material type: book Book Publisher: Boston : Houghton Mifflin, 1995Availability: Items available for loan: [Call number: 338.5 T243p 1995] (2). Withdrawn (22).

12. Principles of microeconomics / N. Gregory Mankiw

by Mankiw, N. Gregory.

Edition: 1st ed.Material type: book Book Publisher: Fort Worth : Dryden Press, 1998Availability: Items available for loan: [Call number: 338.5 M278p 1998] (2).

13. Principles of microeconomics / Karl E. Case, Ray C. Fair

by Case, Karl E | Fair, Ray C.

Edition: 4thMaterial type: book Book Publisher: New Jersey : Prentice-Hall International, 1996Availability: Items available for loan: [Call number: 338.5 C337p 1996] (1). Lost (1).

14. Principles of marketing / Philip Kotler, Gary Armstrong

by Kotler, Philip | Armstrong, Gary.

Edition: 8thMaterial type: book Book Publisher: New Delhi : Prentice-Hall of India, 1999Availability: Items available for loan: [Call number: 658.8001 K87p 1999] (11).

15. Principles of marketing / Philip Kotler, Gary Armstrong

by Kotler, Philip | Armstrong, Gary.

Edition: 10thMaterial type: book Book Publisher: New Deli : Prentice-Hall of India, 2004Availability: Items available for loan: [Call number: 658.8 K87p] (1).

16. Principles of marketing / Philip Kotler, Gary Armstrong

by Kotler, Philip | Armstrong, Gary.

Edition: 11thMaterial type: book Book Publisher: New Delhi : Prentice-Hall of India, 2006Availability: Items available for loan: [Call number: 658.8 K87p 2006] (2). Checked out (1). Lost (1).

17. Principles of macroeconomics / N. Gregory Mankiw

by Mankiw, N. Gregory.

Edition: 1st ed.Material type: book Book Publisher: Fort Worth : Dryden Press, 1998Availability: Items available for loan: [Call number: 339 M278p 1998] (1). Lost (1).

18. Principles of economics / Richard G. Lipsey, K. Alec Chrystal

by Lipsey, Richard G | Chrystal, K. Alec.

Edition: 9thMaterial type: book Book Publisher: New York : Oxford University Press, 1999Availability: Items available for loan: [Call number: 330.1 L767p] (4). Checked out (1).

19. Price theory and its uses / Donald Stevenson Watson, Malcolm Getz

by Watson, Donald Stevenson | Getz, Malcolm.

Edition: 5thMaterial type: book Book Publisher: Delhi : A.I.T.B.S. Publishers and Distributors, 2004Availability: Items available for loan: [Call number: 338.5 W337p] (1).

20. Price theory and applications / Steven E. Landsburg

by Landsburg, Steven E.

Edition: 3rdMaterial type: book Book Publisher: Minneapolis, St. Paul : West Publishing, 1995Availability: Items available for loan: [Call number: 338.521 L263p 1995] (1).

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