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21.
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Consumers / Linda L. Price, Eric J. Arnould, George M. Zinkhan
by Price, Linda L | Arnould, Eric J | Zinkhan, George M. Edition: IstMaterial type:  Book Publisher: Boston : McGraw-Hill, 2002Availability: Items available for loan: [Call number: 658.8342 A765C] (1).
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22.
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Consumer behavior : implications for marketing strategy / del I. Hawkins, Roger J. Best, Kenneth A. Coney
by Hawkins, del I | Best, Roger J | Coney, Kenneth A. Edition: 6thMaterial type: Book Publisher: Chicago : Irwin, 1995Availability: Items available for loan: [Call number: 658.8342 H393c 1995] (5).
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23.
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Consumer Behavior : Implications for Marketing Strategy /
by Neal, Cathy Pascale Quester Del Hawkins. Edition: 4th ed. Material type: Book Publisher: Australia: Irwin/McGraw-Hill, 2004Availability: Items available for loan: [Call number: 658.8342 N338c 2004] (1).
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24.
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Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney
by Hawkins, Del I | Best, Roger J | Coney, Kenneth A. Edition: 9thMaterial type: Book Publisher: Boston : McGraw-Hill / Irwin, 2004Availability: Items available for loan: [Call number: 658.8342 H393c 2004] (4).
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25.
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Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson
by Peter, J. Paul | Olson, Jerry C. Edition: 4thMaterial type: Book Publisher: Boston : Irwin/McGraw-Hill, 1996Availability: Items available for loan: [Call number: 658.8342 P478c 1996] (3).
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26.
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Consumer behavior and marketing strategy / J.Paul Peter, Jerry C. Olson
by Peter, J.Paul | Olson, Jerry C. Edition: 6thMaterial type: Book Publisher: Boston : Irwin / McGraw-Hill, 2002Availability: Items available for loan: [Call number: 658.8342 P478c 2002] (1).
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27.
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Cases in marketing management / Kenneth Bernhardt, Thomas C. Kinnear
by Bernhardt, Kenneth | Kinnear, Thomas C. Edition: 7thMaterial type: Book Publisher: Boston : Irwin/McGraw-Hill, 1997Availability: No items available Checked out (1).
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28.
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Cases in European marketing management / John A. Quelch, Kamran Kashani, Sandra Vandermerwe
by Quelch, John A | Kashani, Kamran | Vandermerwe, Sandra. Edition: 1st ed.Material type: Book Publisher: Boston, Mass. : Irwin/McGraw-Hill, 1994Availability: Items available for loan: [Call number: 658.800940722 Q3c 1994] (2).
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29.
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Basic marketing : a global managerial approach / William D. Perreault, E. Jerome McCarthy
by Perreault, William D | McCarthy, E. Jerome. Edition: 12thMaterial type: Book Publisher: Boston : Irwin/McGraw-Hill, 1996Availability: No items available Checked out (1).
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30.
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Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer
by Lehmann, Donald R | Winer, Russell S. Edition: 5thMaterial type: Book Publisher: Boston : McGraw-Hill / Irwin, 2002Availability: Items available for loan: [Call number: 658.802 L523a] (1).
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31.
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ABC's of relationship selling / Charles M. Futrell
by Futrell, Charles M. Edition: 5thMaterial type: Book Publisher: Chicago : Irwin, 1997Availability: Items available for loan: [Call number: 658.85 F949a 1997] (7).
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