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Successful marketing reaearch : the complete to getting and using essential information about your customers and competitors / Edward L. Hester
by Hester, Edward L. Edition: 1st ed.Material type:  Book Publisher: New York : John Wiley, 1996Availability: Items available for loan: [Call number: 658.83 H588s] (1).
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2.
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Strategic advertising campaigns / Don E. Schultz, Beth E. Barnes
by Schultz, Don E | Barnes, Beth E. Edition: 4thMaterial type: Book Publisher: Lincolnwood, Ill. : NTC Business Books, 1995Availability: Items available for loan: [Call number: 659.113 S387s] (1).
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3.
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Small business management : a guide to entrepreneurship / Nicholas Siropolis
by Siropolis, Nicholas. Edition: 5thMaterial type: Book Publisher: Boston : Houghton Mifflin, 1994Availability: Items available for loan: [Call number: 658.022 S619s] (5).
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4.
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A short course in interantional marketing : approaching and penetrating the global market place / Jeffrey Edmund Curry
by Curry, Jeffrey Edmund. Edition: 1st ed.Material type: Book Publisher: California : World Trade Press, 1999Availability: Items available for loan: [Call number: 658.848 C976s] (1).
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5.
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner
by Zeithaml, Valarie A | Bitner, Mary Jo. Edition: 2ndMaterial type: Book Publisher: Boston : Irwin/McGraw-Hill, 2000Availability: No items available Checked out (2).
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6.
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Principles of marketing / Philip Kotler, Gary Armstrong
by Kotler, Philip | Armstrong, Gary. Edition: 8thMaterial type: Book Publisher: New Delhi : Prentice-Hall of India, 1999Availability: Items available for loan: [Call number: 658.8001 K87p] (11).
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7.
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A preface to marketing management / J. Paul Peter, James H. Donnelly
by Peter, J. Paul | Donnelly, James H. Edition: 8thMaterial type: Book Publisher: Boston : Irwin/McGraw-Hill, 2000Availability: No items available Lost (1).
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8.
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Operations management / U.K. Singh, J.M. Dewan
by Singh, U.K | Dewan, J.M. Edition: 1st ed.Material type: Book Publisher: New Delhi : Commonwealth Publishers, 1996Availability: No items available Checked out (1).
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9.
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Modern marketing management / M. Govindarajan
by Govindarajan, M. Edition: 1st ed.Material type: Book Publisher: New Delhi : Narosa Publishing, 1999Availability: Items available for loan: [Call number: 658.8 G721m] (1).
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10.
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Marketing sales and customer services : understanding the theory and practice of selling through service / Charley Watkins
by Watkins, Charley. Edition: 1st ed.Material type: Book Publisher: Delhi : A.I.T.B.S. Publishers, 2002Availability: Items available for loan: [Call number: 658.8 W353m] (1).
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11.
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Marketing research : text and cases / harper W. Boyd, Ralph Westfall, Stanley F. Stasch
by Boyd, harper W | Westfall, Ralph | Stasch, Stanley F. Edition: 7thMaterial type: Book Publisher: Delhi : A.I.T.B.S., 1999Availability: Items available for loan: [Call number: 658.830722 B789m] (1).
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12.
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Marketing research : methodological foundations / Gilbert A. Churchill
by Churchill, Gilbert A. Edition: 7thMaterial type: Book Publisher: Fort Worth : Dryden Press, 1999Availability: Items available for loan: [Call number: 658.83 C563m] (2).
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13.
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Marketing research : measurement and method ; a text with cases / Donald S. Tull, Del I. Hawkins
by Tull, Donald S | Hawkins, Del I. Edition: 6thMaterial type: Book Publisher: New Delhi : Prentice- Hall of India, 1998Availability: Items available for loan: [Call number: 658.83 T918m] (3).
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14.
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The marketing research guide / Robert E. Stevens, Bruce Wrenn, Morris E. Ruddick, Philip K. Sherwood
by Stevens, Robert E | Wrenn, Bruce | Ruddick, Morris E | Sherwood, Philip K. Edition: 1st ed.Material type: Book Publisher: New Delhi : Viva Books, 2000Availability: No items available Checked out (1).
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15.
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Marketing Research : Customer Insights and Managerial Action /
by Brown, Tom J. : Tracy A. Suter : Gilbert A. Churchill Jr. Edition: 8th ed. Material type: Book Publisher: India : Cengage Learning, 2014Availability: Items available for loan: [Call number: 658.83 B877m 2014] (5).
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16.
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Marketing research : an applied orientation / Naresh K. Malhotra
by Malhotra, Naresh K. Edition: 3rdMaterial type: Book Publisher: Delhi : Addison Wesley Longman, 2001Availability: Items available for loan: [Call number: 658.83 M249m] (1).
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17.
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Marketing research : an applied orientation / Naresh K. Malhotra
by Malhotra, Naresh K. Edition: 4thMaterial type: Book Publisher: Delhi : Pearson Education (Singapore) , 2004Availability: Items available for loan: [Call number: 658.83 M249m] (1).
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18.
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Marketing research: an applied orientation / Naresh K. Malhotra
by Malhotra, Naresh K. Edition: 5th ed.Material type: Book Publisher: New Delhi : Prentice Hall of India, 2007Availability: Items available for loan: [Call number: 658.83 M249m] (4). Lost (1).
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19.
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Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor
by Kinnear, Thomas C | Taylor, James R. Edition: 5thMaterial type: Book Publisher: New York : McGraw-Hill, 1996Availability: Items available for loan: [Call number: 658.83 K51m] (1).
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20.
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Marketing Research : An Applied Approach /
by Malhotra, Naresh K. David F. Birks. Edition: European EditionMaterial type: Book Publisher: Harlow : England : Financial Times : Prentice Hall, 1999Availability: Items available for loan: [Call number: 658.83 M249m 1999] (1).
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