|
|
1.
|
Strategies into the 1990s : the masterplan guide to profitable sales and marketing development / John Shaw
by Shaw, John. Edition: 1st ed.Material type:  Book Publisher: New Delhi : Excel Books, 1995Availability: No items available Lost (1).
|
|
|
2.
|
Strategic marketing management cases / David W. Cravens, Charles W. Lamb, Victoria L. Crittenden
by Cravens, David W | Lamb, Charles W | Crittenden, Victoria L. Edition: 6thMaterial type: Book Publisher: Boston : Irwin/McGraw-Hill, 2000Availability: Items available for loan: [Call number: 658.8020722 C898s] (2).
|
|
|
3.
|
Strategic marketing management 1996-97 : planning and control; analysis and decision / Paul Fifield, Colin Gilligan
by Fifield, Paul | Gilligan, Colin. Edition: 1st ed.Material type: Book Publisher: Oxford : Butterworth / Heinemann, 1996Availability: Items available for loan: [Call number: 658.8 F469s] (1).
|
|
|
4.
|
Strategic marketing / David W. Cravens
by Cravens, David W. Edition: 6thMaterial type: Book Publisher: Boston : McGraw-Hill/Irwin, 2000Availability: Items available for loan: [Call number: 658.802 C898s] (1).
|
|
|
5.
|
Strategic brand communication campaigns / Don E. Schultz, Beth E. Barnes
by Schultz, Don E | Barnes, Beth E. Edition: 5thMaterial type: Book Publisher: Lincolnwood, Ill. : NTC Business Books, 2001Availability: Items available for loan: [Call number: 658.802 S387s] (1).
|
|
|
6.
|
Strategic advertising campaigns / Don E. Schultz, Beth E. Barnes
by Schultz, Don E | Barnes, Beth E. Edition: 4thMaterial type: Book Publisher: Lincolnwood, Ill. : NTC Business Books, 1995Availability: Items available for loan: [Call number: 659.113 S387s] (1).
|
|
|
7.
|
Smart strategies for growing your business / Terri Lonier
by Lonier, Terri. Edition: 1st ed.Material type: Book Publisher: New York : John Wiley, 1999Availability: Items available for loan: [Call number: 658.4012 L861s] (3).
|
|
|
8.
|
Sales management : decisions, strategies, and cases / Richard R. Still, Edward W. Cundiff, Norman A.P. Govoni
by Still, Richard R | Cundiff, Edward W | Govoni, Norman A.P. Edition: 5thMaterial type: Book Publisher: New Delhi : Prentice-Hall of India, 1999Availability: Items available for loan: [Call number: 658.8100722 S857s] (1). Checked out (1).
|
|
|
9.
|
Product management / Donald R. Lahmann, Russell S. Winer
by Lahmann, Donald R | Winer, Russell S. Edition: 4thMaterial type: Book Publisher: Boston : McGraw-Hill, 2005Availability: Items available for loan: [Call number: 658.56 L533p] (1).
|
|
|
10.
|
Product management / Donald R. Lehmann, Russell S. Winer
by Lehmann, Donald R | Winer, Russell S. Edition: 4thMaterial type: Book Publisher: Boston : McGraw-Hill, 2005Availability: Items available for loan: [Call number: 658.56 L533p] (1).
|
|
|
11.
|
Pro-Active Management: how to improve your management performance / Neil M. Glass
by Glass, Neil M. Edition: 1st ed.Material type: Book Publisher: New Jersey : Nichols Publishing, 1991Availability: Items available for loan: [Call number: 658 N549p] (1).
|
|
|
12.
|
Principles of Marketing: a south asian prespective / Philip Kotler,, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ul Haque
by Kotler,, Philip | Armstrong, Gary | Agnihotri, Prafulla Y | Haque, Ehsan ul. Edition: 13 th Ed.Material type: Book Publisher: Delhi : Pearson, 2010Availability: Items available for loan: [Call number: 658.8001 K87p] (5). Checked out (1).
|
|
|
13.
|
Marketing strategy : planning and implementation / Orville C. Walker, Harper W. Boyd, Jean-Claude Larreche
by Walker, Orville C | Boyd, Harper W | Larreche, Jean-Claude. Edition: 3rdMaterial type: Book Publisher: Boston : Irwin/McGraw-Hill, 1999Availability: Items available for loan: [Call number: 658.802 W177m] (1).
|
|
|
14.
|
The marketing research guide / Robert E. Stevens, Bruce Wrenn, Morris E. Ruddick, Philip K. Sherwood
by Stevens, Robert E | Wrenn, Bruce | Ruddick, Morris E | Sherwood, Philip K. Edition: 1st ed.Material type: Book Publisher: New Delhi : Viva Books, 2000Availability: No items available Checked out (1).
|
|
|
15.
|
The marketing planning workbook : effective marketing for marketing managers / Sally Dibb, Lyndon Simkin, John Bradley
by Dibb, Sally | Simkin, Lyndon | Bradley, John. Edition: 1st ed.Material type: Book Publisher: London : Routledge, 1996Availability: Items available for loan: [Call number: 658.802 D543m] (1).
|
|
|
16.
|
Marketing models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy
by Lilien, Gary L | Kotler, Philip | Moorthy, K. Sridhar. Edition: 1st ed.Material type: Book Publisher: New Delhi : Prentice-Hall of India, 1999Availability: Items available for loan: [Call number: 658.8 L728m] (1).
|
|
|
17.
|
Marketing Mangement: a south asian prespective / Philip Kotler,, Kevin Lane Keller, Abraham Koshy, Mithileshwar Jha
by Kotler,, Philip | Keller, Kevin Lane | ; Koshy, Abraham | Jha, Mithileshwar. Edition: 13th ed.Material type: Book Publisher: New Delhi : Pearson and Prentice Hall of India, 2009Availability: Items available for loan: [Call number: 658.8 K848m] (2).
|
|
|
18.
|
Marketing management : With Cases / Philip Kotler : Kevin Lane Keller
by Kotler,, Philip | Keller, Kevin Lane. Edition: 15th ed.Material type: Book Publisher: New Delhi : Pearson, 2016Availability: Items available for loan: [Call number: 658.8 K87m 2016] (2). Checked out (1).
|
|
|
19.
|
Marketing management : text and cases / Douglas J. Dalrymple, Leonard J. Parsons
by Dalrymple, Douglas J | Parsons, Leonard J. Edition: 7thMaterial type: Book Publisher: New York : John Wiley, 2002Availability: Items available for loan: [Call number: 658.8 D151m] (1).
|
|
|
20.
|
Marketing management and strategy : marketing engineering applications / Gary L. Lilien, Arvind Rangaswamy
by Lilien, Gary L | Rangaswamy, Arvind. Edition: 1st ed.Material type: Book Publisher: Reading, Massachusetts : Addison-Wesley, 1999Availability: No items available Checked out (1).
|
