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Consumer behavior : implications for marketing strategy / del I. Hawkins, Roger J. Best, Kenneth A. Coney

By: Hawkins, del I.
Contributor(s): Best, Roger J | Coney, Kenneth A.
Material type: materialTypeLabelBookSeries: Publisher: Chicago : Irwin, 1995Edition: 6th.Description: xiv,649p. : ill.ISBN: 0256139725.Subject(s): Consumer behavior | Marketing strategy; Market surveys; Decision process; Marketing practice; SocietyDDC classification: 658.8342 Subject: Business
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Item type Current location Call number Copy number Status Date due
CIU Library General Stacks 658.8342 H393c 1995 (Browse shelf) 1 Available
CIU Library General Stacks 658.8342 H393c 1995 (Browse shelf) 2 Available
CIU Library General Stacks 658.8342 H393c 1995 (Browse shelf) 3 Available
CIU Library General Stacks 658.8342 H393c 1995 (Browse shelf) 4 Available
CIU Library General Stacks 658.8342 H393c 1995 (Browse shelf) 5 Available

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