Marketing research : methodological foundations / Gilbert A. Churchill
By: Churchill, Gilbert A.
Material type: BookSeries: Publisher: Fort Worth : Dryden Press, 1999Edition: 7th.Description: xxviii,1017p. : ill.ISBN: 0030238161 :.Subject(s): Marketing research | Research process; Research design; Sample design; Research reportDDC classification: 658.83 Subject: BusinessItem type | Current location | Call number | Copy number | Status | Date due |
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CIU Library | General Stacks | 658.83 C563m 1999 (Browse shelf) | 1 | Available | |
CIU Library | General Stacks | 658.83 C563m 1999 (Browse shelf) | 2 | Available |
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