Principles of marketing / Philip Kotler, Gary Armstrong
By: Kotler, Philip
.
Contributor(s): Armstrong, Gary.
Material type: 
BookPublisher: New Delhi : Prentice-Hall of India, 2006Edition: 11th.Description: xix,651+p. : ill.ISBN: 8120328256 :.Subject(s): Principles of marketing | Marketing process; Consumers; Pricing strategies; Advertising; Sales promotion; Public relationDDC classification: 658.8 Subject: Business
| Item type | Current location | Call number | Copy number | Status | Notes | Date due |
|---|---|---|---|---|---|---|
| CIU Library | General Stacks | 658.8 K87p 2006 (Browse shelf) | 1 | Lost | Lost in 2010 and Write-Off Proposal approved by Hon'ble VC Sir in 7th LLRC Committee Meeting held on 15th July, 2019 | |
| CIU Library | General Stacks | 658.8 K87p 2006 (Browse shelf) | 2 | Checked out | 08/12/2015 | |
| CIU Library | General Stacks | 658.8 K87p 2006 (Browse shelf) | 3 | Available | ||
| CIU Library | General Stacks | 658.8 K87p 2006 (Browse shelf) | 4 | Available |
Business
There are no comments for this item.