CIU Library and Learning Resources Centre (LLRC)

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1. Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi

by Marconi, Joe.

Edition: 1st ed.Material type: book Book Publisher: Chicago : McGraw -Hill, 2002Availability: Items available for loan: [Call number: 659.285 M321r] (1).

2. The brand marketing book : creating, managing, and extending the value of your brand / Joe Marconi

by Marconi, Joe.

Edition: 1st ed.Material type: book Book Publisher: Lincolnwood, Ill. : NTC Business Books, 2001Availability: Items available for loan: [Call number: 658.827 M321b 2001] (2). Checked out (1).

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