000 00811nam a2200193 a 4500
999 _c1560
_d1560
020 _a0471644099 :
082 0 4 _a658.812
245 0 0 _aCustomer relationship management : a strategic imperative in the world of e-business /
_cedited by Stanley A. Brown
250 _a1st ed.
260 _aToronto :
_bJohn Wiley,
_c2000.
300 _axxviii,345p. :
_bill
520 0 _aBusiness
650 1 7 _aCustomer relations
_924516
650 2 7 _aMarket intelligent enterprises; Mass customization; Customer strategy; Product strategy; New products; Channel management; Infrastructure strategy; Customer relations management strategy; Knowledge management
_924517
942 _cBK